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Common Anomaly

Sentitect Proposal

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Common Anomaly
Rare success made common.
Proposed delivery
Web design
Web development
Funnel development
Landing page template
Intake process
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Sentitect
Website development
Proposal recipient
Sentitect
01/17/2026
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Proposal overview

Your go-to web development partner.

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Project understanding

Sentitect is a U.S.-based logistics and freight operation built around reliability, fast response, and direct owner-to-client communication. The primary purpose of the website is a combination of lead generation and professional validation, giving potential clients confidence in Sentitect’s track record, on-time performance, and operational credibility when evaluating the company for repeat freight work or contract engagements. The site will center on a segmented homepage that clearly differentiates light freight, heavy freight, and contract services, each with tailored messaging that reinforces trust and leads into two streamlined intake process, one for light and heavy freight, one for contract projects. The intake form will be designed to reduce onboarding friction while capturing the information needed to quote and dispatch efficiently, without unnecessary automation or CRM complexity. Overall, the website is intended to function as a credibility asset and conversion tool that reflects how Sentitect actually operates: dependable, experienced, and easy to work with.

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Project mission

The mission of this project is to create a clear, credible, and efficient digital presence that supports Sentitect’s real-world operations by reinforcing trust, speeding up booking decisions, and reducing friction in the early stages of client engagement. The website will communicate reliability and professionalism through concise, operator-to-operator messaging, verifiable performance metrics, and a straightforward intake experience tailored to Sentitect’s core service types. By focusing on clarity over complexity and credibility over marketing noise, the site will function as a dependable business tool, one that helps qualified clients quickly understand Sentitect’s capabilities, feel confident moving forward, and initiate work with minimal back-and-forth.

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Credibility first
Establish immediate trust through clear performance metrics, compliance visibility, and a professional presentation that validates Sentitect as a reliable freight partner.
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Services segmentation
Separate light freight, heavy freight, and contract services into distinct homepage flows so each visitor sees messaging aligned with their specific shipping needs.
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Friction reduction
Streamline the path from interest to booking by removing unnecessary steps and presenting only the information required to move work forward efficiently.
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Operational alignment
Design the site to reflect how Sentitect actually operates day to day, reinforcing a direct, operator-to-operator experience without unnecessary automation or complexity.
Our websites perform.
Statistics taken from PageSpeed Insights, averaged across all projects we've completed.
93.4
SEO score
94.9
Best Practices score
91.6
Performance score
95
Accessbility score

End-to-grow solution.

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Website design

The website will be designed to follow modern best practices with a clean, industrial design that emphasizes professionalism, trust, and clarity. The visual approach will be bold and restrained, reinforcing Sentitect’s reliability and credibility while supporting straightforward navigation and decision-making.

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Website development

The website will be custom-built in Webflow with clean, semantic HTML5 and CSS3 to ensure optimal structure and accessibility. We’ll prioritize fast loading times through optimized assets and lean code, providing a smooth user experience across all devices. Interactive elements and animations will be powered by efficient, well-structured GSAP and JavaScript to enhance engagement without compromising performance. We'll ensure full flexibility for future updates and integrations, and maximize conversion potential through technical excellence and best practices in SEO.

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Funnel architecture

We’ll craft a streamlined funnel experience designed to minimize friction and maximize intake conversions. This includes structuring the user journey around a single, clear CTA, strategically sequencing content to build trust and urgency, and reducing cognitive load through step-by-step progression. The entire website will be purpose-built to align with Sentitect's goals and the motivations of the audience.

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Landing page template

A custom landing page template will be designed and built for easy duplication and intuitive editing, allowing Sentitect to quickly launch future marketing campaigns without rebuilding pages from scratch. The template will maintain a consistent, professional look while remaining flexible enough to adapt messaging for different services or audiences.

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Core pages

The project will include a segmented homepage that separates light freight, heavy freight, and contract services into distinct user flows with tailored messaging. Two dedicated intake form pages that can be directly linked from outside the website: one for light and heavy freight requests, and a separate intake page for contract-based work requiring additional information. The site will also include an about page to establish business context and credibility, as well as a contact page to support direct outreach and general inquiries.

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Credibility and trust

The website will be structured to clearly communicate Sentitect’s reliability and operational credibility through dedicated trust components, including prominently displayed performance metrics such as on-time delivery rate, total loads completed, and years in operation. Compliance information, such as insurance coverage, will be made easily accessible to support client vetting. Space will also be incorporated for client testimonials and references, along with messaging that directly addresses common concerns around availability, pricing, and reliability, reinforcing confidence at key decision points.

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SEO-focused add on

As an optional enhancement, separate service-specific pages can be developed for light freight, heavy freight, and contract services to support organic search visibility. These pages will be structured around relevant industry keywords and service-focused messaging to improve discoverability while maintaining consistency with the core site design and positioning. The goal of this add-on is long-term credibility and targeted traffic rather than high-volume content production. This isn't included in the scope, we can discuss this separately if interested.

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Launch & training support

Comprehensive pre-launch testing, deployment, SEO, and a personalized walkthrough session to ensure the Sentitect team can confidently manage and grow the website moving forward.

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Investment

Growing a project is hard. We make it easy.

We're excited to develop Sentitect's website and intake system. The total cost is $3,300 we'll get started after the initial 50% installment, with the final installment of 50% paid after project completion and handoff.

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3,300
Launch an email
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"Just had a site built by Common Anomaly, quick, efficient and solid product all round. I couldn't be more pleased!"

Will Hay

"Common Anomaly’s visual presentation, attention to detail, and alignment with our goals are impressive. We’ve had a very significant increase in monthly revenue."

Joy Kaufmann
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